Researchers in Sweden have discovered a clever way to trick partisan voters into switching parties, through the application of a simple survey and some slight of hand.
Exploiting a known defect in human psychology called “choice blindness,” researchers writing for the journal PLoS One got 162 voters to fill out surveys pinpointing their views on key issues like taxes and energy, then covertly switched the survey with one created to show the exact opposite answers. Participants were then confronted on why they gave the faux responses.
What the researchers found is astonishing: A whopping 92 percent of respondents did not catch that their answers were manipulated, and only 22 percent of the switched answers were noticed by participants. During questioning after the survey, 10 percent of the subjects actually switched their preference in political party, while another 19 percent of previously partisan voters said they’d become undecided.
Since 18 percent of the participants went into the study saying they were undecided to begin with, researchers noted that their findings suggest a full 47 percent were open to changing their vote. They also noted their findings seem to run contrary to the political wisdom of former Massachusetts Gov. Mitt Romney (R), who suggested months before election day that 47 percent of the country had already ruled him out.
Researchers added that they found “no connection between gender, age, level of political engagement, overall political certainty, or initial political affiliation, in relation to magnitude of change in voting intention.”
“It’s a dramatic demonstration of the potential flexibility that is there,” lead researcher Lars Hall, from Lund University, told the scientific publication Nature. “Unfortunately I don’t know how to tap into that flexibility without the magic trick. If I did I wouldn’t be talking to you. I’d be selling my secret to Hillary Clinton or [Republican New Jersey governor] Chris Christie. Or both.”
Comment from Red Ice: Since they tested this premise during the most recent general election in Sweden, no one should be surprised that the people questioned doesn’t defend their "opinion," since many doesn’t have one. All the parties are so close and the political differences barley noticeable.
It’s hilarious that there is an assumption presented in the paper that there is a proper political spectrum in Sweden. "Do you want a big left wing government or do you want even bigger left of left wing government?"
"So, do you want a lot of tax increases ...or even more!"
What it shows is that people are not conscious, aware or even present in their body to realize that someone has made a switch on them.
Also note that the focus in these articles (also the one linked up at nature.com) is on how to turn conservatives into liberals. Although Lars Hall, from Lund University Cognitive Science jokingly says that he’d like to sell the "secret" to any politician.
These results is indicative of the fact that people don’t know their own political opinions, own choices or moral standing and that it can be swayed with very simple means.
Politics IS the magic trick.
I think the bigger question to answer here is: do Swedish researchers have too much on their hands .. and how much government money do they get to develop these mind manipulation techniques?
The Aeon of Horus is Ending and the Elites are Nervous as their Icons are Dying 2014 04 18
I predict there is going to be a huge resurgence of interest in European indigenous spiritual traditions from Norse to Celtic/Gaelic to Slavic and so on. Millions of Europeans are going to realise that we are the victims of Christianity and New Age garbage. Their bastardised Kabbalah, the psychic force used by Crowley and the elites to cement his Aeon ...
Easter - Christian or Pagan? 2014 04 18
Contrary to popular belief, Easter does not represent the "historical" crucifixion and resurrection of Jesus Christ. In reality, the gospel tale reflects the annual "crossification" of the sun through the vernal equinox (Spring), at which time the sun is "resurrected," as the day begins to become longer than the night.
Rather than being a "Christian" holiday, Easter celebrations date back ...
Man-Made Blood Might Be Used in Transfusions by 2016 2014 04 18 Researchers in the U.K. have created the first man-made red blood cells of high enough quality to be introduced into the human body
The premise of the HBO show and book series True Blood revolves around a technological breakthrough: scientists figure out how to synthesize artificial human blood, which, as an ample new source of non-human food, allows vampires to "come ...
The Trials of the Cherokee Were Reflected In Their Skulls 2014 04 18
Researchers from North Carolina State University and the University of Tennessee have found that environmental stressors – from the Trail of Tears to the Civil War – led to significant changes in the shape of skulls in the eastern and western bands of the Cherokee people.
The findings highlight the role of environmental factors in shaping our physical characteristics.
Our Fears May Be Shaped by Ancestral Trauma 2014 04 18
Last December, an unsettling Nature Neuroscience study found that mice who were taught to associate the smell of cherry blossoms with pain produced offspring who feared the smell of cherry blossoms, even if they had never been exposed to it before. We knew that the process was epigenetic—that it was not hard-wired in the permanent genetic structure of the mouse—but ...